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Double Your Impact  

All donations received from September 18 through September 20 will be matched by RBC, up to a total of $25,000. Take advantage of this limited-time opportunity to amplify your support for Sainte-Justine families! 

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And all participants whose team receives at least one donation during this period will be entered into a draw for a chance to win two airline tickets from Air Canada*.

So go ahead: reach out to your friends, family and colleagues and invite them to help you double your impact on the health of the children and mothers-to-be at Sainte‑Justine.  

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*Two economy class tickets for any destination regularly served by Air Canada in North America (including Hawaii, Mexico and the Caribbean). A member of the CHU Sainte-Justine Foundation team will contact the winning team with more information.  

Your Fundraising Toolkit

Want to kick your fundraising campaign into high gear? We have some ideas to get you started. Read on and download our visual assets today to move your fundraiser forward in support of Sainte-Justine families.

Cachou mascot participant in the RBC Race for the Kids

Three secrets to a successful fundraising campaign

Spread the word

Let your social media followers know about your campaign. Here’s a sample post you can share, along with a private message you can use to reach out directly to friends and family.

Speak from the heart

Tell people why you are raising funds for Sainte-Justine so they feel inspired to support you with a donation.

Make your fundraising page personal

Add a picture or a special message explaining your goal in more detail and letting the people in your community know what you hope to achieve by taking part in RBC Race for the Kids.

Your commitment could win you prizes!

Because small gestures lead to big advances at Sainte-Justine, all team participants who have received at least one donation will be eligible for a draw for the chance to win great prizes:

– Two (2) Business Class tickets donated by the Air Canada Foundation, valid for any regular Air Canada destination in North America, including Hawaii, Mexico, and the Caribbean;
– One of one hundred (100) Clément gift cards each worth $50.

I’m raising funds and running for Sainte-Justine

Hit the ground running: Share your fundraising efforts and progress with friends and family in a post or story with these ready-to-use social media visuals.

Taking part with colleagues? Tag them and mention your employer’s page on LinkedIn.

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Tips for engaging your friends and family

Looking for the right words to talk about your fundraiser? Explore a few simple, practical talking points to help explain the importance of your efforts, demonstrate the impact of donations and encourage friends and family to support you.

Sainte-Justine is the hospital for all children in Quebec.

From Gaspésie to Sherbrooke, families need the specialized care that only CHU Sainte-Justine can provide.

Every donation counts toward advancing mother-and-child health.

No donation is too small. Every contribution supports better care, research, and education at CHU Sainte-Justine.

The children are counting on us.

Illness doesn’t discriminate. No one is immune to an accident or life-altering diagnosis. That’s why we need to support Sainte-Justine; so its teams are ready when we need them.

Need some inspiration to help you spread the word on social media?

Use these examples as inspiration to share your fundraising page with friends and family on social media.

Don’t forget to personalize your message to add your own unique touch—for example, with a photo of you in your best running outfit!

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Use this message as inspiration when writing to your friends and family via email or private messaging.

Sometimes, a direct approach works best. Write to your friends, family, and colleagues to invite them to support your fundraising efforts.

You can personalize your message by sharing the personal reasons why you’re raising funds for the RBC Race for the Kids.

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